Do authors need a publicist or a growth hacker?

Do authors need a publicist or a growth hacker?

On today’s episode of The Segilola Salami Show, guests Johnson Emmanuel and Shoshanah Marohn share their ideas on marketing in general. Mr Emmanuel explains the difference between a publicist and a growth hacker. He goes on to say that every growth hacker is a publicist but not all publicists are growth hackers. In his opinion, growth hackers give a better return on investment than publicists and challenges all publicists to prove otherwise.

If you are considering hiring a publicist or if you can’t decide if authors need a publicist or a growth hacker, then you have to listen to this episode as a must.

do authors need a publicist or a growth hacker?


About Johnson Emmanuel

Johnson Emmanuel is the founder/CEO, Clients Attraction (CA, for short). To find out more about him, visit his website Clients Attraction.

Should you wish to connect with him, you can do so via his website. Do mention The Segilola Salami Show when you do 😀

About Shoshanah Marohn

Shoshanah Lee Marohn is an artist and writer. She lives on a small farm in rural Wisconsin with several goofy looking sheep. She’s also an illustrator of coloring books, most recently “The Tufa Coloring Book” See her latest artwork at

You can also check out her full range of titles on Amazon by visiting her Amazon Central Author Page.

Here’s the podcast on YouTube


About The Segilola Salami Show

The Segilola Salami show is hosted by Segilola Salami who is also an author and a self publishing strategist. She provides one to one support to aspiring authors to help them self publish their own books and make a success of it. Her latest book is called Yetunde: An Ode to My Mother. Part of the proceeds from the sales of this book goes towards helping UK Charity Jigsaw4u.

The aim of the show is to be entertaining but educative as we see guests share their experience on self publishing in a virtual cafe.

The show is published weekly on Tuesdays at 9am GMT London. Subscribe to the show now to listen to this and other episodes.

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